Brand Safety Institute Blog

by Brand Safety Institute on Dec 15, 2020 12:14:54 PM

Respondents Say Most "Controversial" News Content Appropriate for Ads; 83% More Aware of Brand Safety Issues Than Year Ago

by Jeremy Spitzberg on Jan 23, 2020 6:47:19 PM

IAB Europe polled industry leaders at the end of 2019 to find out how they viewed brand safety in the prior year, and what...

by Mike Zaneis on Oct 3, 2019 1:52:02 PM

The digital advertising industry is funding disinformation - "fake news" - online, and putting brands' reputations at risk.

by Jeremy Spitzberg on Sep 24, 2019 7:59:16 PM

A new study from CHEQ looks at the impact of block lists on one day of publishing and finds that brands are not being well...

by Brand Safety Institute on Aug 13, 2019 8:00:00 AM

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