Placing priority on diversity, equity, and inclusion (DEI) is not just the right thing to do, but there are also many practical brand safety benefits for a company. This part of our larger Diversity, Equity, and Inclusion Knowledge Center point you to the resources from around our industry to kick-start your DEI practice.
Brand Safety Officer-in-Residence
BSI's Brand Safety Officer-in-Residence amplifies the voice, contributions and importance of a well-trained and resourced Brand Safety Officer. They provide guidance and leadership to the brand safety community on issues related to: training and education, how to stand up and run impactful corporate brand safety programs, and safeguarding trust and safety in the media ecosystem. Learn more »
For 2023 BSI has a new Brand Safety Officer-in-Residence, Jennette Offenberg of Merck. Jennette explores with CMO, Louis Jones, her thoughts on the role for BSI, her perspectives on being a BSO, and how BSI contributes to her brand safety practice at Merck in both a video one-on-one, and in a written Q&A. More »
