Last week, Elon Musk addressed the MMA's inaugural POSSIBLE event in Miami. The event featured high level marketers...
Recent Posts
Context Matters: Brand Safety Lessons from the CNN Ad Uproar
by Neal Thurman on Feb 25, 2022 10:09:03 AM
The big headline yesterday, nationally and internationally, was the onset of war in Ukraine. On planet brand safety, the...
Post-Mortem: Thoughts on the IAB's Annual Leadership Meeting
by Neal Thurman on Feb 16, 2022 9:59:22 AM
“How great is it to be back together in person?”If I had to summarize the IAB’s Annual Leadership Meeting (ALM) event in one...
Numbers Don't Lie: New Study Confirms Doing Good is Good for Business
by Neal Thurman on Dec 13, 2021 5:00:00 AM