White Paper from Advertising Standards Organizations Urges Industry to Adopt Identifiers Across Ad Assets, Businesses, and Consumers
Identification: It's as easy as A-B-C
by Jeremy Spitzberg on Nov 26, 2019 9:50:39 AM
Download BSI's white paper, Identification: It's as easy as A-B-C.
Tech is failing brand safety
by Jeremy Spitzberg on Jul 29, 2019 12:03:03 PM
A new study shows that despite the plethora of tech platforms in use in digital advertising, brand safety is still the number one issue.
Mark Pritchard on achieving "Transparency 2.0"
by Jeremy Spitzberg on Jul 19, 2019 5:03:59 PM
When one of the leaders in the industry keeps hitting the same themes again and again, it's time to pay attention.
