White Paper from Advertising Standards Organizations Urges Industry to Adopt Identifiers Across Ad Assets, Businesses, and Consumers

Identification: It's as easy as A-B-C

by Jeremy Spitzberg on Nov 26, 2019, 9:50:39 AM

Download BSI's white paper, Identification: It's as easy as A-B-C.

Tech is failing brand safety

by Jeremy Spitzberg on Jul 29, 2019, 12:03:03 PM

A new study shows that despite the plethora of tech platforms in use in digital advertising, brand safety is still the number one issue.
When one of the leaders in the industry keeps hitting the same themes again and again, it's time to pay attention.