White Paper from Advertising Standards Organizations Urges Industry to Adopt Identifiers Across Ad Assets, Businesses, and...
Identification: It's as easy as A-B-C
by Jeremy Spitzberg on Nov 26, 2019 9:50:39 AM
Today, we live in a world surrounded by unique identification (Social Security Numbers, license plates, bank account...
Tech is failing brand safety
by Jeremy Spitzberg on Jul 29, 2019 12:03:03 PM
A new study, "commissioned by MadHive and Adledger , and conducted by Industry Index", shows that despite the plethora of...
Mark Pritchard on achieving "Transparency 2.0"
by Jeremy Spitzberg on Jul 19, 2019 5:03:59 PM
When one of the leaders in the industry keeps hitting the same themes again and again, it's time to pay attention.