Louis Jones

Recent Posts

Highlights from BRIDGE’24: Discover how inclusive behaviors enhance business impact, featuring Dr. Omar Rodriguez-Vila's groundbreaking inclusive marketing research.
Explore the crisis of local news closures in Minnesota and their impacts on democracy, urging advertisers to support sustainable journalism practices.
Explore the impact of biased news coverage on Black Americans and the importance of supporting diverse communities through quality journalism.
Discover how GUESS? Inc. wins Sustainability Leadership and Hero Awards, showcasing a holistic ESG commitment, from environmental initiatives to workplace inclusivity.

When "No Good Deed Goes Unpunished”

by Louis Jones on Aug 31, 2023 1:42:09 PM

Discover how vocal anti-LGBTQ+ sentiments challenge supportive companies. Learn from Target's ordeal and gain insights on navigating diversity as a brand.
AI's impact on industries evident as 70% invest, 19% in pilot per Gartner study. Key trends: synthetic data, insights discovery, Responsible AI. Enhance choices, efficiency, but not a cure-all.
Building a common language has always been a challenge for key industry trade groups who focus on what commonalities can be achieved while innovation/tech changes how we do things - tomorrow.

"AI Safety" - A Misnomer at Best

by Louis Jones on Aug 10, 2023 8:43:26 PM

To the point of this Forbes article, there is a move afoot among the big tech firms to self-regulate (which also mean self-defining) what AI safety principles may look like in the face of mitigating AI risk. But without data/privacy rules or regulations,...
CEO David Adelman explains why OCD Media is sour on programmatic advertising and lists six things you can do right now to improve the digital ecosystem
Industry veteran and BSI CMO Louis Jones assesses the fallout from Elon Musk's takeover of Twitter.