Jeremy Spitzberg

Jeremy Spitzberg
Jeremy is the Director of Digital Strategy for the Brand Safety Institute.
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Recent Posts

Last week's earnings call with Unilever CEO, Alan Jope, revealed some interesting tidbits for the brand safety audience.

If you haven’t got your health

by Jeremy Spitzberg on Jul 31, 2019 3:14:30 PM

A sensational headline from MediaPost reads, "Study: 11% Of News Websites Spread False Health Information". While the...

Brand Safety is hard work

by Jeremy Spitzberg on Jul 29, 2019 9:13:14 PM

In "White Men Can't Jump", the two leads, played by Wesley Snipes and Woody Harrelson, trade insults about how much "hard...

Tech is failing brand safety

by Jeremy Spitzberg on Jul 29, 2019 12:03:03 PM

A new study, "commissioned by MadHive and Adledger , and conducted by Industry Index", shows that despite the plethora of...

Influencer marketing, while a new channel for brands, requires the same careful attention to ensure that the message - and...

Is your brand at risk from Kyle?

by Jeremy Spitzberg on Jul 23, 2019 2:13:06 PM

User-generated content can be a landmine for brands, even when they're not advertising around it.

Modern Retail reports that as the need for high-level (VP and higher) performance marketing roles grows, companies are...

When one of the leaders in the industry keeps hitting the same themes again and again, it's time to pay attention.