Brand safety now sits at the confusing intersection of politics, social responsibility, and platform accountability. The way forward is going to be to invest in clear and adaptable brand safety frameworks that prioritize reputational risk – which is now...
The Fight Continues: Microsoft Removed 3 Billion Ads in 2021
by Brand Safety Institute on Apr 4, 2022 3:17:16 PM
Microsoft Advertising removed more than 3 billions ads in 2021, almost twice as many as in 2020. Microsoft also removed almost 400,000 websites during that time.
