In order to actively engage with the LGBTQ community, advertisers and agencies must embrace an inclusive approach to foster...
Victor Mills
Recent Posts
In the quest to stay “on-brand,” marketers must not only know their audiences, but also be brand safe, consistent with doing...
Digital advertising in the gaming industry offers immense potential for brands to reach a highly engaged and diverse...
A Gameloft article recently noted that, “according to a 2019 Tapjoy study, 69 per cent of US consumers said they would...
Those reading are no strangers to the concept of brand safety, brand suitability, and the need to develop new tools for the...
A powerful new tool has made its debut in the arena of brand safety. This resource will greatly assist advertisers and brand...