Three organizations have released guidelines for the advertising industry in support of diverse media suppliers. The...
A Brand Safety Conversation, part one
by Brand Safety Institute on Nov 9, 2020 9:44:34 AM
Earlier this year, the Brand Safety Institute has created the position of Brand Safety Officer in Residence to, "help design...
News is brand safe
by Brand Safety Institute on Jun 3, 2020 5:02:26 PM
Two months ago, BSI, the Local Media Consortium, and consultant and BSI Advisory Board member, Scott Cunningham, released a...
4A’s release Brand Safety Playbook addendum for OTT/CTV
by Jeremy Spitzberg on Dec 20, 2019 7:38:01 PM
Back in May, the 4A's, along with the Brand Safety Institute, IAB Tech Lab, and Trustworthy Accountability Group released...