The conversation around brand safety has become more urgent, with advertisers increasingly concerned about where their ads...
Brand Safety vs. Supporting Journalism: You Can Do Both
by Victor Mills on Sep 13, 2024 8:30:00 AM
Brand safety has become a central concern for advertisers in the digital age, where the balance between protecting brand...
Balancing Brand Safety for Journalism in the Age of AI
by Victor Mills on Aug 5, 2024 4:01:50 PM
Brand safety is a critical concern for marketers, especially as they navigate the complexities of new technologies and the...
Building Brand Trust in the News Landscape: Insights and Strategies
by Victor Mills on May 17, 2024 9:15:00 AM
Few environments hold as much trust and credibility as news sources. A recent PEW Research study among U.S. news consumers...
Podcasting and Live Entertainment: Trends and Challenges
by Victor Mills on May 6, 2024 8:00:00 AM
The landscape of advertising revenues is shifting dramatically, with digital companies projected to experience significant...
A National, Efficiency Driven News Strategy Harms a Strong Democracy
by Louis Jones on Apr 23, 2024 4:20:27 PM
