The landscape of advertising revenues is shifting dramatically, with digital companies projected to experience significant...
Creativity is the Fallout in the Wake of Music Licensing Woes on Platforms
by Victor Z Glenn on Feb 16, 2024 8:00:00 AM
Sentiment and Civility in Podcast Advertising
by Victor Z Glenn on Jan 26, 2024 8:00:00 AM
Perceptions often shape strategies, which can lead to making counterintuitive decisions - challenging conventional...
Managing a New World of Advertising While Learning About It
by Victor Z Glenn on Aug 4, 2023 9:00:00 AM
As live streaming continues to gain momentum as a powerful marketing tool, brand safety remains a top priority for...