Facebook: It Takes a Village
by Jeremy Spitzberg on Sep 19, 2019 4:34:16 PM
In two recent interviews, Facebook executives discuss their company's plans to ensure brand safety on its platform, as well...
Sleeping Giants isn't your Brand Safety Officer
by Jeremy Spitzberg on Sep 6, 2019 9:29:49 AM
By the time they're involved, it's too late.
Let's get specific
by Jeremy Spitzberg on Sep 4, 2019 4:18:29 PM
The keyword blocking debate has heated-up, but has been short on specifics. Until now.
IAPP Passes 25,000 Certifications Milestone
by Jeremy Spitzberg on Aug 28, 2019 1:10:21 PM
Congratulations to the International Association of Privacy Professionals on issuing its 25,000th certification.
"Your ad here" - whether you know it or not
by Jeremy Spitzberg on Aug 19, 2019 3:28:28 PM
Advertisers are funding online disinformation, and they don't even know it.
Do you trust me?
by Jeremy Spitzberg on Aug 15, 2019 6:32:01 PM
We're at a point where our society doesn't trust any source of information. While advertisers are looking for new ways to...
Advertisers are abandoning news, but should they?
by Jeremy Spitzberg on Aug 15, 2019 2:39:22 PM
Today, The Wall Street Journal ran an article detailing how brands are abandoning "hard news" publishers in an effort to...
Survey Finds Brand Safety Crisis Can Prompt Consumer Backlash Against Brand
by Brand Safety Institute on Aug 13, 2019 8:00:00 AM
More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous Content
Only you can prevent brand safety crises
by Jeremy Spitzberg on Aug 8, 2019 7:37:33 PM
Brand Safety starts with you, and according to Morgan Martins, marketing director for Adstream North America. That means...
