By the time they're involved, it's too late.
"Your ad here" - whether you know it or not
by Jeremy Spitzberg on Aug 19, 2019 3:28:28 PM
Advertisers are funding online disinformation, and they don't even know it.
Only you can prevent brand safety crises
by Jeremy Spitzberg on Aug 8, 2019 7:37:33 PM
Brand Safety starts with you, and according to Morgan Martins, marketing director for Adstream North America. That means...
Influencer marketing is still marketing
by Jeremy Spitzberg on Jul 23, 2019 6:28:05 PM
Influencer marketing, while a new channel for brands, requires the same careful attention to ensure that the message - and...