In 2025 the increasingly surreal media concept of brand safety, once an industry consensus-driven shield against...
Brand Safety is Now a Double-Edged Sword
by Victor Z Glenn on Jul 3, 2025 1:46:56 PM
The recent FTC-imposed restrictions on Omnicom’s $13.5 billion merger with IPG signal how complicated the brand safety...
TikTok Fickleness at the Transition of Power
by Victor Z Glenn on Jan 21, 2025 2:38:08 PM
TikTok's US Ban, RedNote's Rise, and Brand Safety Implications
Navigating Brand Safety and Transparency in the World of Kids' Advertising
by Victor Z Glenn on Oct 27, 2023 4:00:00 PM
Roblox, a popular platform for children's gaming and entertainment, recently made a significant decision that impacts...
Responsibly Fostering Regulation in Gaming and Live-Streaming
by Victor Z Glenn on Aug 25, 2023 9:00:00 AM
The explosive growth of gaming and live-streaming platforms is capturing the attention of millions, outshining even social...