In the wake of GARM's dissolution under the weight of legal pressure and industry factors, the digital advertising landscape...
Podcasting and Live Entertainment: Trends and Challenges
by Victor Z Glenn on May 6, 2024 8:00:00 AM
The landscape of advertising revenues is shifting dramatically, with digital companies projected to experience significant...
IAS and TikTok Expand Measurement Capabilities for Advertisers
by Victor Z Glenn on Apr 26, 2024 9:30:00 AM
Ensuring brand safety and suitability in advertising campaigns is paramount for advertisers seeking to maintain their...
Creativity is the Fallout in the Wake of Music Licensing Woes on Platforms
by Victor Z Glenn on Feb 16, 2024 8:00:00 AM
The Battle for Influencer Dominance: How Social Media Apps Are Changing the Face of Marketing
by Elijah Pysyk on Sep 6, 2023 3:24:37 PM
In the ever-evolving landscape of social media, the rivalry among platforms has never been more intense. Marketers are now...
Will Creators Need to Adjust to New Ways of Engaging their Followers on Platforms?
by Elijah Pysyk on Aug 30, 2023 3:47:45 PM
Recent reports indicate a potential shift in e-commerce approaches that creators have employed in the past. A recent article...
TikTok Launches Inventory Filter to Help Brands Align with Content
by Brand Safety Institute on Aug 29, 2022 5:00:00 AM