Don’t advertise next to violence, explicit content, or hate speech. Brand safety used to be about simple avoidance. In 2025...
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Cannes this year was dominated by big bets on retail media and the continued evolution of CTV, with platforms like Amazon,...
For decades, media operated on a simple value exchange: creators offered something useful, entertaining, or informative, and...
In a rapidly evolving digital landscape, the concept of brand safety has matured from merely avoiding harm to fostering...
Artificial intelligence (AI) is reshaping industries, with marketing poised to benefit significantly from its transformative...
The battle against misinformation and disinformation is a longstanding topic of concern and discussion for brand safety...
The digital advertising landscape is fast-paced, with many topics of discussion swirling and cycling constantly. One topic...
According to Fandom's fourth annual "Inside Gaming" report, 46% of gamers now list "creation, imagination, and...
The Drum has a new article on Elon Musk's suit against Media Matters for the watchdog's claims that "X sometimes run...