The recent FTC-imposed restrictions on Omnicom’s $13.5 billion merger with IPG signal how complicated the brand safety...
Cannes this year was dominated by big bets on retail media and the continued evolution of CTV, with platforms like Amazon,...
The brand safety conversation in 2025 isn’t about facts or integrity, it’s about how quickly the ground beneath it is...
As AI-powered ad tech advances, platforms, providers, and brands are racing to show they can both scale their current...
Last week, BSI’s leadership team joined our partners and colleagues in Cannes for a packed week of launches, pivotal...