Brand Safety Institute Blog

by Brand Safety Institute on May 10, 2023 6:33:41 PM

MarketingBrew is out with an article about news-like obituaries appearing on YouTube in what appears to be an effort create...

by Brand Safety Institute on Apr 28, 2023 7:00:00 AM

Esports is rapidly growing in popularity as more and more people go online to compete in sporting competitions and watch...

by Brand Safety Institute on Apr 6, 2023 1:58:29 PM

CTV continues to gain ground vs linear TV. It is especially convenient for young people who consider their TV watching as...

by Brand Safety Institute on Mar 15, 2023 7:30:00 AM

A recent BSI blog on the opportunity in gaming spoke to the rise of newer, more engaging formats for gamers as we approach a...

by Victor Z Glenn on Mar 30, 2022 11:38:39 AM

The Brand Safety Institute is proud to have had a presence at SXSW in Austin, Texas, this year. Not only was the week-long...

by Brand Safety Institute on Feb 22, 2022 5:00:00 AM

Video is already a big part of the digital media landscape and its role is only increasing. But the proliferation of...

by Jeremy Spitzberg on Feb 25, 2020 8:37:48 PM

Get your cards ready.

by Jeremy Spitzberg on Feb 7, 2020 7:42:17 PM

The headline was shocking - as probably intended.

by Jeremy Spitzberg on Nov 25, 2019 8:25:03 PM

YouTube has been ground zero for brand safety. Advertising appearing alongside extremist, or other questionable content, is...

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