Cannes this year was dominated by big bets on retail media and the continued evolution of CTV, with platforms like Amazon,...
Building Smarter Standards for a Complex Media Landscape
by Victor Z Glenn on May 23, 2025 1:53:01 PM
As new formats, social platforms, and programmatic ecosystems emerge - the conversation around brand safety continues to...
Can Brand Safety be at Odds with Brands Vying for Consumer Engagement?
by Victor Z Glenn on Mar 28, 2025 8:45:00 AM
The short answer is: Yes.