As AI-powered ad tech advances, platforms, providers, and brands are racing to show they can both scale their current...

Brand Safety: An Accurate Reflection

by Victor Z Glenn on May 16, 2025 12:49:04 PM

For decades, media operated on a simple value exchange: creators offered something useful, entertaining, or informative, and...

Unifying in Divisive Times

by Victor Z Glenn on Feb 6, 2025 2:04:47 PM

The need for transparency and adaptability has never been more critical to brand safety, whether a company policy, dedicated...

In a rapidly evolving digital landscape, the concept of brand safety has matured from merely avoiding harm to fostering...

Gaming has become a cornerstone of digital marketing, especially for younger audiences. Platforms like Roblox offer brands...

Brand safety concerns continue to impact the industry, as globally, we are all trying to make sense of the recent...

The landscape of advertising revenues is shifting dramatically, with digital companies projected to experience significant...

The whole point of brand safety is to make sure that your advertising channels uphold your brand promise to your consumers –...

The corporate world's commitment to DE&I has faced criticisms and recently undergone changes, with conservative politicians...

ANA and GARM Scale #EngageResponsibly to Industry-Wide Initiative; Leverage Power of Big Brands and Social Media Platforms...