The BSI proudly participated in a panel discussion at SXSW in 2022 on the topic of trust and self-regulation in digital advertising.
MMA launches Brand Safety and Suitability Strategy Guide New tool for marketers to help create a brand safety framework
OpenSlate has adopted the GARM's Brand Suitability Floor and Framework to help advertisers better understand and utilize contextual advertising
One thing is certain, human safety, brand safety and social responsibility have come closer together as the events of the past 18 months have unfolded. To develop an ecosystem that brings the right balance of effort to these issues, we need clarity,...
As the 2020 election approaches, and digital political advertising increases, publishers and buyers need policies and transparency to preserve brand safety.
The 2020 election approaches, and political advertising in digital increases. As it becomes more divisive, publishers have to decide if it is appropriate for their brands.