In a new white paper, Louis Jones, Brand Safety Officer in Residence, set out to get a pulse on where we as an ecosystem...

Respondents also say online hate speech has jumped in past year and support blocking ads near such content, according to...

Respondents Say Most "Controversial" News Content Appropriate for Ads; 83% More Aware of Brand Safety Issues Than Year Ago

IAB Europe polled industry leaders at the end of 2019 to find out how they viewed brand safety in the prior year, and what...

Fake news; real profits

by Mike Zaneis on Oct 3, 2019 1:52:02 PM

The digital advertising industry is funding disinformation - "fake news" - online, and putting brands' reputations at risk.

A new study from CHEQ looks at the impact of block lists on one day of publishing and finds that brands are not being well...

More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous Content