Today, The Wall Street Journal ran an article detailing how brands are abandoning "hard news" publishers in an effort to...
More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous...
Influencer marketing, while a new channel for brands, requires the same careful attention to ensure that the message -...
User-generated content can be a landmine for brands, even when they're not advertising around it.
